Service Power®

A value-based service training course

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Building Service Power® is a value-based service training course. We focus on rational service tools and customer psychology, looking at them in the light of the culture and behaviour of the sales department.

Building Service Power® is based on Building Leadership®, our leadership development concept. When devising the latter we analysed and assessed more than a thousand leaders, identifying what the best leaders do and what we can learn from them. This is the knowledge we pass on here.

Our analytical work led to a clear understanding of the views of more than a thousand managers on the subject of sales and service, and on the principles and behaviour that have produced the best results in their respective companies. Based on this unique knowledge, we developed Building Service Power®.


This service training course provides all participants with the sales and service tools they need as salespersons. They receive coaching, using examples of real-world, sales- and customer-oriented assignments.

They learn to set ambitious goals and to better sell themselves, the company and the products through service so everyone achieves more success.

How to define a service philosophy and work according to its principles should not be rocket science, but what is the situation in your organisation? What is your service philosophy and do you work according to its principles?


Customer service development for the individual employee or for the entire department.

Happy, satisfied customers buy again and will recommend you to others. That is why good service is a key concept.

Building Service Power® is a value-based service course that focuses on rational sales tools and customer psychology.

The course will provide attendees with all the service tools they need as customer services representatives. They will receive coaching and be set practical, real-world sales and customer-oriented assignments.

Happy, satisfied customers buy again and will recommend you to others.

Based on Building Service Power® and the service tools you have acquired from previous training programmes, courses and seminars and/or where you are today, we will coach you with the goal of stimulating and utilising your resources to the full, so that you achieve your goals and make a difference when it comes to servicing your customers.

Building Service Power® is an ideal follow-up to a service course.

Building Service Power® is an effective follow-up to your previous training, courses or seminars, or as the start of your new training and development.

We discuss and coach you in your everyday challenges.

We participate in joint visits, meetings, presentations, personal conversations, phone calls etc.

We provide personal feedback, and you devise an action plan that is used as a kind of ‘logbook’. The goal is to follow your development.

The ‘logbook’ is used as a development and follow-up tool by:

  • Yourself.
  • Your immediate superior.

The objectives of the course:

To find motivation, on the basis of the company’s and customer service representatives’ values:

  • To work together in a beneficial, long-term, secure and professional way on behalf of both customers and your company
  • To behave in an engaged, targeted and service-oriented manner
  • To understand that effective communication is the key to being understood
  • To understand the importance of efficient planning
  • To gain new energy and understand the importance of imparting that energy to others
  • To understand the importance of customer psychology and thereby its use
  • To achieve your goals at work
  • To achieve greater clout
  • To find even greater joy and motivation in your job
  • We assist you in your development and coach you to succeed



We use your strong personal values to work more efficiently on:

  • How good planning ensures success
  • How to apply professional sales psychology
  • The nature of successful communication on the phone and in the field
  • The significance of your commitment in the customer experience
  • Efficient analysis of customer needs
  • Is tackling objections necessary?
  • In order to achieve the goal, start at the end
  • What is optimal customer service?
  • Complaints
  • Conflict resolution
  • How should you follow up?
  • An abundance of new inspiration, motivation and energy
  • Better use of your time
  • Better relationships with customers, colleagues and your boss
  • Even better customer service results
  • Quality standards
  • Planning – how to make the best use of your time
  • Qualifying customers and meetings
  • Communication
  • Questioning technique
  • Active listening
  • Tackling objections
  • Collaboration with Clients
  • FAB – argumentation technique
  • Economic reasoning
  • Conclusion technique
  • Presentation technique on the phone


The success of the course depends on joint effort and commitment. We will support and guide you to move towards the common goals, and help you make a difference.

If you follow our advice and listen to yourselves, we promise that you will see and experience the effect.

A successful customer service representative is one of a company’s most important assets.

Building Service Power® will provide you with:

  • An abundance of new inspiration, motivation and energy
  • Better use of your time
  • Better relationships with customers, colleagues and your boss
  • Even better customer service results

Market Segment

Anyone involved in direct customer contact, where the goal is to service the company’s customers.

Course structure

The course will inspire and motivate everyone through teaching, discussion, exchange of experience, individual assignments and presentations.

The teaching approach of the course is interactive with a very high degree of participation. The participants themselves are an important part of the course.


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